| Turnkey | Real-Time | Target Audience | Sustainable / Sustainability | Bottom up |
| Skill set(s) | High-Level | Ecosystem | Innovation / Innovated | Google Juice |
| Back-end | Non-Traditional Management | BUZZWORD BINGO (free square) | Top down | Focused |
| Bandwidth | Big Picture | Opportunity | Think Outside the Box | Utilize |
| Backward Compatible | B2B | Mind Share | Demographic | Hardball |
| Expectations | Back-end | Customer Oriented | B2B | Content Management |
| Brand[ing] | Ball Park | Leverage | Prioritized | Raising the Bar |
| Sustainable / Sustainability | Dynamic | BUZZWORD BINGO (free square) | Go to market | Solution(s) |
| Landing Page[s] | Team Building | Re-engagement | Top down | Intellectual Property |
| Etched in Stone | Braindump | Total Cost of Ownership (TCO) | Flexibility | Retention |